Receptor (formerly Delin Design) is a creative agency with a nearly 30-year legacy of helping clients bring bold ideas to life. Since its founding in 1996, the agency had built its reputation almost entirely through referrals and word of mouth – an impressive track record, but one that Matt Smith, Principal at Receptor, knew wasn’t sustainable for long-term growth.

The Challenge

Despite a strong portfolio and established credibility, Receptor lacked a structured approach to marketing – in fact, they weren’t making any current investment in marketing. The team didn’t know it at first, but they needed clarity around their vision for growth, alignment across roles, and confidence to move beyond referral-driven business development.

The Solution

Branch guided Receptor through a Strategic Marketing Workshop, designed to give companies the tools and insights they need to build strong marketing foundations and scale with purpose.

Key exercises included:

• Customer-to-Service Matrix: Mapping which services resonated most with their client base.
• Customer Journey Mapping: Identifying customer needs, wants, and pain points at every stage of the decision-making process.

The workshop delivered:

The Results

Armed with newfound clarity and strategy, Receptor made their first-ever investment in paid digital advertising on LinkedIn. Within just one week of launch, they were already generating qualified leads as a result of:

Key Takeaways

These results weren’t a fluke. They were the direct outcome of knowing who to target, what those customers are looking for, and why they’re moved to make a buying decision. With a foundation in place, Receptor is now equipped to scale beyond referrals and pursue sustainable, strategic growth.

As a relatively new business owner of a creative agency that was already highly successful, Branch’s insight and expertise helped to clarify the vision and put together a comprehensive strategy for our continued growth. I’m now confidently armed with a marketing strategy that is tailor-made for my business.

Matt Smith, Principal, Receptor

Fuel Growth. Drive Revenue.